About
The ALBA Collective was founded in 2023 by Alan Ball, an experienced sales and marketing professional who previously worked with JOALI, Six Senses, and Per AQUUM. Alan served as the Global Vice President of Sales and Revenue at Soneva before starting ALBA Collective. He is based in London and oversees the company's operations. The ALBA Collective is a curated group of resorts and destinations, with clients including Soneva, Department of Tourism Bhutan, Pemako Hotels and The MRS Group in India.